Nova Studio

The Brief

Nova Studio, an established photography studio known for their editorial and commercial work, needed a brand refresh. Their existing identity felt dated and didn't reflect the innovative, contemporary work they were producing. They needed a visual identity that would appeal to high-end clients while showcasing their creative edge.

The Strategy

I developed a minimalist identity system that puts the focus on Nova's photography. The logomark features a bold 'N' within a perfect circle, symbolizing the camera lens and the studio's precision. The color palette is deliberately restrained, allowing their vibrant imagery to take center stage.

The typography pairs a refined serif for headlines with a clean sans-serif for body text, creating a sophisticated yet approachable tone.

Deliverables

• Primary and secondary logo variations
• Comprehensive brand guidelines document
• Business cards and stationery suite
• Social media templates and graphics
• Responsive website with portfolio gallery
• Email signature and presentation templates

Technologies Used

The Outcome